Library Newsletter: October 2025

FEATURED POST

Libraries That Mean Business: Helping Entrepreneurs Map Opportunity with PolicyMap

Libraries are helping entrepreneurs turn local insight into economic opportunity. Across the country, small business owners are using PolicyMap through their libraries to assess markets, find ideal locations, and make informed decisions about where to grow. See how libraries are using data-driven mapping to empower residents, support small business creation, and strengthen community wealth.

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OpenAthens and PolicyMap
CLARITAS
Claritas

The Marketing Insider | A Claritas Podcast: Mapping Lifestyles to Growth

PolicyMap’s Chief Growth Officer, Joel Nadelman, recently joined The Marketing Insider: A Claritas Podcast to discuss the power of data partnerships and modern segmentation. In this episode, Joel highlights how the integration of Claritas PRIZM® Premier segmentation into PolicyMap’s platform is helping organizations make smarter decisions and create stronger community impact.

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Claritas

Reaching the Right Audience Starts with Segmentation

Want to reach the right people more effectively? Discover how Claritas PRIZM® Premier’s powerful segmentation system helps you pinpoint your best audience and tailor strategies that truly resonate.

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Claritas Webinar

Webinar: Unlocking Community Insights with Claritas PRIZM® Premier for Public Libraries

This webinar session explores how public libraries can leverage Claritas PRIZM® Premier data on PolicyMap to deepen their impact on the communities they serve. Learn how this industry-leading market segmentation tool can empower library staff to enhance strategic planning, tailor programming, and strengthen funding proposals with rich demographic and consumer behavior insights.

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IN THE NEWS
Webinar

COSLA Industry Insight with PolicyMap

PolicyMap’s Chief Growth Officer, Joel Nadelman, recently joined the Chief Officers of State Library Agencies (COSLA) for a video interview exploring how libraries can leverage data to expand their reach and impact. In this conversation, Joel highlights how PolicyMap’s mapping and analytics tools support libraries in understanding community needs, guiding programming, grant disbursement, strategic planning, and strengthening connections with residents.

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PolicyMap Partners with VALE to Strengthen Research and Instruction

PolicyMap has partnered with the Virtual Academic Library Environment of New Jersey (VALE) to expand access to data mapping tools across 50 New Jersey colleges and universities. Through this agreement, VALE members receive special pricing on PolicyMap subscriptions to support research, instruction, and community engagement.

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PolicyMap Provides Preferred Access for MOBIUS Members

PolicyMap has joined forces with the MOBIUS Consortium to bring affordable, data-driven mapping tools to over 80 libraries across Missouri and neighboring states. This partnership enhances access to community-level insights that support education, planning, and informed decision-making.

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Updated Data

*New Data* – Claritas PRIZM® Premier is now available on PolicyMap! This detailed segmentation dataset offers insight into consumer behavior and lifestyle patterns across 68 demographic groups.

*New & Exclusive Data* – Housing Gap Estimates from Moody’s Analytics, PolicyMap, and Reinvestment Fund have been added to PolicyMap. The Housing Gap Estimates use American Communities Survey data to estimate the level of units of housing, both owner and renter, a given census tract is short. Data is available for the most recent 5 year ACS period (2019-2023), and for census tracts within 350 of the largest cities in the United States.

*New Data* displaying Medicare-Accepting Provider locations from CMS, including the ability to filter to provider specialty, has been added to PolicyMap.

*New Data* – CRA small business and small farm loan data is updated through 2023. This is a full data refresh, adding more historical data to the “Leading Lenders.” This includes the expansion of lending from the banks over time.

*New Data* – Census County Business Patterns Establishments are now available on production.

U.S. Election Atlas has been updated through 2024. It’s a full refresh as the source re-released some of the historical data.

The free and reduced-price lunch program (FRPL) eligibility data has been updated through the 2023-2024 School Year.

BLS Quarterly Census of Employment and Wages (QCEW) data has been updated to 2024.

FEMA Disaster Declarations and Disaster Assistance has been updated to data as of August 2025

The USDA Farmers’ Market point data has been updated to 2025, including new filters for food access programs and special production methods.

Annual Flu data from the CDC has been updated to the 2024-2025 season.

The National Center for Education Statistics (NCES) Common Core of Data (CCD) dataset has been updated to the 2023-2024 School Year.

We are committed to our promise of curated, cleaned, standardized, and always updated data. We’re posting real-time updates on our website, LinkedIn and BlueSky.

In case you missed it

Published Research

Explore scholarly works from students and researchers using PolicyMap.

Documentation of Individual-level Social Determinants of Health Among Adults Diagnosed with Cancer in the United States, published in Scientific Reports

Navigating Text Data Mining Training for Humanities Librarians: A Microcredential Case Study from Baylor University, published in BEARdocs

Love PolicyMap? Let us know!

We want to hear from you. Take 2-3 minutes to tell us about your experience using PolicyMap.

To thank you for your time and feedback!

Open PolicyMap Training Sessions

Offered twice a week. Register here.

Level 1: Learning the basics of PolicyMap
Level 2: Learn the Data Loader, Multi-Layer Maps, and other Advanced Features

Open to non-subscribers. Course times rotate weekly. Don’t see a time that works for you?

Contact us.

Upcoming Events

Join Us!

2025 Charleston Conference
November 3 – 7, 2025
Charleston, SC

PolicyMap is excited to join Charleston Hub for the Charleston Vendor Showcase! Stop by Booth the PolicyMap booth to learn about new data, Curated Collections, and many platform enhancements. Register here!

VALE PolicyMap Webinar: New Data & Classroom Applications
Tuesday, October 28th, 2025
11:00 AM – 12:00 PM EDT

Join VALE for an online webinar for academia that will will highlight various classroom applications for a wide range of disciplines such as public health, nursing, social work, business, and urban planning.

This webinar will also provide an opportunity for a Q&A. Enhance your research and curriculum development with PolicyMap. Register here!

MOBIUS PolicyMap Webinar: New Data & Classroom Applications
Wednesday, October 29th, 2025
11:00 AM – 12:00 PM EDT

Join MOBIUS for an online webinar for academia to learn about PolicyMap’s newest data additions, including Claritas PRIZM Premier Data, Moody’s Housing Gap Estimates, the Credit Insecurity Index, and much more.

This webinar will also provide an opportunity for a Q&A. Enhance your research and curriculum development with PolicyMap. Register here!

Biz.ability Workshop: PolicyMap Demo for Non-profits and Entrepreneurs
Round Rock Public Library (In Person)
Wednesday, October 29th, 2025
1:00pm – 2:30pm EST

Join the Round Rock Public Library for an in-person workshop featuring PolicyMap! Interested in easy access to maps, data, and analytics that help inform strategic decisions, support grant writing, and strengthen community impact? Register here!